Last Saturday morning my lovely
wife, Lesley, woke to find that her iPhone had been locked. On the screen a
message said. “Activation Required. This phone needs to be activated. Please
enter your Apple ID and password.”
Well, Lesley was quite surprised.
She had purchased the phone from a Telstra shop in April 2014, and had been
very actively using it for three years. She could not understand why Apple was
now asking for the phone to be activated when it had been well and truly
activated for thirty-six months.
When the iPhone was purchased in
2014, eldest daughter, Jane, configured it with Apple and downloaded several
apps. Jane kept a record of the Apple ID and passwords that she used to set the
iPhone up.
Unfortunately, when the Apple ID
and password were entered on to the iPhone they were rejected. Apple said,
“Either you Apple ID or Password are incorrect.”
Lesley tried a few variations of
the Apple ID and password”. A few capital letters or a dot between first and
last names, but nothing worked. Apple continued to say, “Either you Apple ID or
password are incorrect”.
Lesley decided to take the phone to
the Whitfords Telstra Shop where she had purchased it. The helpful Telstra
staff said they could not fix the problem because it was Apple who had all the
ID and password details. They suggested Lesley phone the Apple Support Line.
She did. After forty minutes of
conversation the person on the Apple Help Line said he could not help and
suggested Lesley visit the Apple Store in Perth.
Lesley phoned the Apple Store and
made an appointment for 1-00pm that afternoon.
We caught a train in to Perth, walked to the Apple Store in Hay Street
and said we were ready for some help.
“We need proof of purchase before we can help with this phone,” said the very polite Apple technician. Well, that seemed reasonable. The happy and helpful Apple technician even used his iPad to show us a map where the nearest Telstra Shop was located further along Hay Street. Off we trotted.
In the Telstra Shop a very affable
young man behind the Reception Desk said he would certainly try to retrieve our
iPhone invoice from April 2014. After a minute, he looked up from his computer
screen and said that unfortunately his records only went back to August of
2016.
Noticing our crestfallen looks he
said, “Look, ring this number at Telstra Billing. They will help you.” Lesley said she could not ring
anyone because Apple had locked her phone.
“You are quite welcome to use any
of our phones, “said the affable young man, pointing to a whole raft of phones
and computers along the opposite wall.
Lesley dialled Telstra Billing and
spent five minutes telling someone of her blocked iPhone and her need for a
proof of purchase invoice from April 2014. After a few more minutes of
discussion, Lesley was put on hold and then handballed to another Telstra
Billing operative. She retold her story again. There was more discussion. Then
she was handballed to another Telstra Billing operative. She retold her story
once again. When that Telstra person started asking if Lesley was having
trouble paying her Telstra bills, she knew she had been handballed too far and
decided to hang up before she was put on hold once more and transferred to
the lady who makes the tea at Telstra Billing.
We walked over to the affable young
man at Reception and told him we had decided to go back to the Whitfords
Telstra Shop to see if we could get a proof of purchase invoice. We thanked him
for his help and the use of the phone. He beamed and said,” No problem at all. I
am always here if you need any help.”
By this time, we were getting the
strong impression that the very bright young things that worked as support staff at
Apple and Telstra were very friendly and charming but they were like
politicians on the campaign trail. They smiled and gave enthusiastic responses
to our questions. But that is all they were, responses. We did not want
responses. We wanted answers and solutions.
So, we caught the train back to Edgewater station and then drove to Whitfords Telstra Shop. Here we spoke with the assistant manager, a relatively old man of probably 25 or 26. Unfortunately, he could retrieve any invoices from 2014 but he wrote a letter on official Telstra letterhead saying that we were the lawful owners of the iPhone in Lesley’s possession and put in some related numbers to identify the iPhone.
Home we went and quickly phoned the
Apple Store to make an appointment for 10-00am on Monday. We were home and
hosed. We had the proof of purchase and Apple would quickly resolve our
problems.
Well, not exactly. We fronted up at
the Apple Store sat 10-00am and showed the official Meeter and Greeter our
proof of purchase and driver’s license. Everything was in order. We were not a
latter day, ancient and decrepit, Bonny and Clyde team on a mobile phone pinching
spree. After a while a young lady came and said that she would be only too happy
reset our phone.
“Reset?” asked Lesley. “Does that
mean I will lose all of my data, my texts, my photos, my contacts list.”
“Yes, “said the bright young thing.
“We will re-reset your phone to the factory settings.”
“But I do not want that, “exclaimed
Lesley. “Look, Apple has blocked my phone. Apple knows what my ID and password are.
If you forget your bank User Name or Password, but can prove you are the account holder, then you
get a chance to either retrieve or reset your User Name and password. Surely
Apple can do that.”
Clearly the bright and charming
young lady did not think so. It was
obviously it was beyond her level of expertise. She excused herself and said, “I
will need to speak to my manager.” She walked away and spoke with several other
staff before returning with a slightly older lady, maybe 30 years of age, with a North American accent.
The Apple Manager smilingly
repeated what the bright young lady had told us. They could only return the
phone to factory settings and no data would be retained.
Lesley and I both again pointed out
that in all other organisation, when you lose or forget your User Name and
Password there were opportunities to reset that access information.
The Manager aid we caould always ring Apple Support.
"We did that yesterday," exclaimed Lesley.
"What did they say," said the Manager, seeing a ray of sunshine.
"They said to bring it to the Apple Shop."
The Manager aid we caould always ring Apple Support.
"We did that yesterday," exclaimed Lesley.
"What did they say," said the Manager, seeing a ray of sunshine.
"They said to bring it to the Apple Shop."
“Look,” said Lesley. “Apple knows
my ID and password. Every time I type something in it says it is not correct.
Obviously, Apple knows what is correct. All you have to do is retrieve it. It
cannot be that hard?”
“We do not have that information
here,” was the cold response. The smile had faded from the North American
lady’s face. She was still responding politely, but she would not, or she could
not, provide the solution we wanted.
“What do you mean you do not have
the information here? You are Apple. You have all the information on iCloud or
on a database somewhere. You can access it by computer or iPad. It should be easy.
Banks and other organisations can do it. Why can’t Apple?”
“Privacy reasons,” said the now
quite stern jawed North American who was there to help.
“Privacy? What privacy? It is our
phone. It was working perfectly and Apple has destroyed it. Made it inoperable.
It is not about privacy, it is about Duty of Care to your customers.”
Well, if there had been a judge and
jury sitting at our table we would have won in a canter. But there wasn’t.
There was just our now very controlled and determined looking Apple helper, who told us our only
options were to restore the phone to factory settings or hang on to a blocked and
useless telephone.
So, after an hour and half of Apple
non-help, Lesley decided a working phone was better than no phone at all. Fifteen
minutes later we left the Apple Store with a working, but pristine, mobile
phone.
Although Lesley has her phone back
and working, she is not happy with the unhelpful Apple Company for giving her a
weekend of stress and trauma. Be advised, if you are ever in Lesley’s company
and she says something to you that requires an affable response, please, say "No problems” or “She'll be right.”
Under no circumstances say, “She’s
apples!”
Would not have happened if Steve Jobs was alive.
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